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Retail Management Emphasis

12 credit hours

Requirements

Students pursuing a Bachelor of Arts in Business Administration may earn an emphasis in retail management by completing 12 credit hours of elective coursework in retail management.

Emphasis area courses may be selected from among the following options:

MRKT 35040Advertising and Promotional Strategy

3
MRKT 35050Selling

3
MRKT 35060Product Management

3
MRKT 45070Consumer Behavior

3
RTAIL 15510Introduction to Retailing

3
RTAIL 25520Retail Communications

3
RTAIL 35530Retail Buying

3
RTAIL 35535Survey of Retail Operations

3
RTAIL 45540Retail Merchandising Control

3