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Mass Communications, BA

57-69 credit hours 

Requirements

The Bachelor of Arts in Mass Communications requires completion of the following core courses for all of the areas of emphases:

36 credit hours

COM 11000Fundamentals of Oral Communication

3
COM 13000Survey of the Professional Media

3
COM 15100Radio Production

3
COM 15400Video Production

3
COM 23300Internet & Web

3
COM 24200Basic Reporting

3
COM 30200Seminar in Professional Practice and Ethics

3
COM 30700Writing for the Electronic Media

3
COM 32700Media Literacy

3
COM 40100Mass Communications Law

3
COM 46000Mass Communications Theory

3
PSY 10000Principles of Psychology

3

Mass Communications Broadcast Emphasis

30 credit hours

COM 25600Television Production

3
COM 30101Applied Mass Communication-Radio

3
COM 30102Applied Mass Communication-Video

3
COM 30400Broadcast Newswriting

3
COM 34300Television News Production

3
COM 35200Advanced Audio Production

3
COM 35400Producing for Film and Video

3
COM 35700Editing for Film and Video

3
COM 36000Media Management

3

Activity/Experiential Course

An additional three credit hours are also required in activity/experiential coursework and must be selected from one of the applied areas of communications:
COM 30101Applied Mass Communication-Radio

3
COM 30102Applied Mass Communication-Video

3
COM 30103Applied Mass Communication-Public Relations

3
COM 30104Applied Mass Communication-Sports Information

3
COM 45000Communications Internship

3

Mass Communications Advertising and Public Relations Emphasis

33 credit hours

COM 20200Design with Photoshop

3
COM 30500Desktop Publishing

3
COM 32800Fundamentals of Public Relations

3
COM 33500Buying and Selling Media

3
COM 36300Creative Advertising Concepts

3
COM 42700Advertising Campaign Management

3
COM 44200Advertising Copywriting

3
MRKT 35010Principles of Marketing

3

Elective Courses

Six credit hours of electives from courses listed below.

ART 18101Digital Photography I

3
COM 12300Media Design Foundations

3
COM 13600Programming Logic

3
COM 30201-30299Focus in Interactive

3
COM 30801-30899Focus in Web

3
COM 33400Web Design I

3
COM 33700Design with Illustrator

3
COM 35200Advanced Audio Production

3
COM 35400Producing for Film and Video

3
COM 36000Media Management

3
COM 44300Web Design II

3
COM 44401Interactive Design

3
GD 12000Introduction to Graphic Design

3

Activity/Experiential Course

An additional three credit hours are also required in activity/experiential coursework and must be selected from one of the applied areas of communications:
COM 30101Applied Mass Communication-Radio

3
COM 30102Applied Mass Communication-Video

3
COM 30103Applied Mass Communication-Public Relations

3
COM 30104Applied Mass Communication-Sports Information

3
COM 45000Communications Internship

3

Mass Communications Media Management and Sales Emphasis

21 credit hours

COM 30300Written Communication for Business

3
COM 33500Buying and Selling Media

3
COM 36000Media Management

3
MRKT 35010Principles of Marketing

3
MGMT 26032Principles of Management

3

Activity/Experiential Course

An additional six credit hours are also required in activity/experiential coursework and must be selected from one of the applied areas of communications:
COM 30101Applied Mass Communication-Radio

3
COM 30102Applied Mass Communication-Video

3
COM 30103Applied Mass Communication-Public Relations

3
COM 30104Applied Mass Communication-Sports Information

3
COM 45000Communications Internship

3

Mass Communications Sports Information Emphasis

24 credit hours

COM 20200Design with Photoshop

3
COM 30500Desktop Publishing

3
COM 32800Fundamentals of Public Relations

3
COM 33500Buying and Selling Media

3
SPMGT 27020Orientation to Sport Management

3
SPMGT 47080Sport Management Policy

3

Activity/Experiential Course

An additional six credit hours are also required in activity/experiential coursework and must be selected from one of the applied areas of communications:
COM 30101Applied Mass Communication-Radio

3
COM 30102Applied Mass Communication-Video

3
COM 30103Applied Mass Communication-Public Relations

3
COM 30104Applied Mass Communication-Sports Information

3
COM 45000Communications Internship

3