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Marketing Graduate Certificate

Requirements

Foundation Courses (0-18 credit hours)

See Graduate Certificate Foundation Courses

Additional foundation course requirement:

MRKT 55010Marketing Principles and Issues

3

Four certificate core courses (12 credit hours):

MRKT 55015Digital Marketing

3
MRKT 55020Marketing Information and Research

3
MRKT 55025Integrated Marketing Communications

3
MRKT 55035Product Management

3

Two elective courses (six credit hours) from the following options:

INTL 58010International Marketing

3
MRKT 55040Advertising and Promotional Strategy

3
MRKT 55050Personal Selling and Sales Management

3
MRKT 55060Public Relations

3
SPMGT 57040Sport Marketing and Promotion

3