MGMT 56080 Business Analytics
This course provides an introduction to business analytics, by providing an overview of ‘big data’, data analytics/business intelligence, as well as hands-on use of mainstream commercial data analytics toolsets. Applications will include sport management, marketing, purchasing, and finance oriented analyses. Student will also gain an understanding of data warehouses, data management, and web analytics. Lab fee may be required.
Credits
3
Offered
Fall/Spring.