SPMGT 37050 Event Management

This course focuses on the planning, management, and execution of successful events, such as sporting events, artistic performances, corporate conferences, and community and charitable events. Topics addressed include organizational structure, legal issues, risk analysis, budget preparation, negotiations, vendor relations, product and service development, staff management and development, and post-event analysis. Out of class field experience and training will be scheduled as appropriate.

Credits

3

Prerequisite

junior or senior standing and a grade of C or better in MRKT 35010. Also required is the successful completion of the Writing Proficiency Assessment (WPA) or ENG 21000.

Offered

Fall and Spring semesters.