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MUS 33040 Music Business II

This course builds on the foundational topics covered in the prerequisite Music Business I course. Emphasis on the multiple ways the music industry and its sectors use principles and techniques of marketing, promotion, management, and merchandising, including the development, manufacturing, and retailing of musical products. Requires participation in a team-based project related to the music industry.

Credits

3

Prerequisite

Offered

Spring semester only.