MRKT 35025 Social Media Marketing

This course will cover the major topics within social media marketing with a focus on application of theory, social media metrics, platforms, advertising and market research. Focus will be applied to case studies and projects. Lab fee may be required. **

Updated after publishing - September addendum 09/26/2019**

Credits

3

Prerequisite

ENGL 17000 and MRKT 35010 with a C or better.