Social Media Marketing Minor

18 credit hours

Requirements

Minor Coursework

12 credit hours of coursework from the following options:

DCS 20000Digital Content and Demographics

3

DCS 21000Introduction to Social Media Platforms

3

DCS 32500Social Media Strategy

3

DCS 35000Personal Branding

3

Elective Coursework

6 credit hours of coursework from the following options:

AAD 35500Visual Branding

3

CAH 43000Arts Entrepreneurship

3

CINE 11000Video Production

3

COM 22001Writing for Media

3

COM 32700Media Literacy

3

DCS 12000Graphic Communication

3

DCS 13000Video for Social Media

3

DCS 36000Information Literacy

3

DCS 37100Social Media Strategy Practicum

3

DCS 38700Emerging Platforms and Analytics

3

DCS 40000Contemporary Audience Analysis

3

MRKT 35010Principles of Marketing

3

MRKT 35025Social Media Marketing

3

MRKT 35045Digital Marketing

3

MRKT 45070Consumer Behavior

3