FBD 38540 Apparel Buying and Trend Forecasting in a Global Economy

This course will focus on typical buying tasks, identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts, important retailing trends, including global buying and sourcing, omni-channel retailing, online retailing, mobile technologies, and social media. This class may require the use of a virtual reality headset identified by the instructor.

Credits

3

Offered

Fall/Spring.