RTAIL 35530 Retail Buying

This is an intermediate course in which students will analyze the buying function and the buyer's role in various retail organizations. Particular emphasis will be given to the buyer's responsibilities regarding consumer research, merchandising and management, domestic and foreign resources, and purchase negotiation.

Credits

3

Prerequisite

RTAIL 15510 and ENGL 17000 with a C or better.

Offered

Fall.