RTAIL 35535 Survey of Retail Operations

This course is designed to strengthen the student's understanding of the strategic framework of operational functions of retail firms. Topics to be covered include store management, market functions, business organization, and personnel. The course is designed to teach students how to analyze retail operations with regard to target markets, locations, and resource restrictions.

Credits

3

Prerequisite

ENGL 17000 with a C or better; RTAIL 15510 or MRKT 35010 with a C or better.

Offered

Spring.