Marketing, BA

75-77 credit hours in major

Requirements

Core business and GE business courses (51-53 credit hours)

General Education Business Requirements

Core Business Requirements

Five required major courses (15 credit hours)

MRKT 35020	Marketing Information and Research	3
MRKT 35040	Advertising and Promotional Strategy	3
MRKT 35045	Digital Marketing	3
MRKT 35050	Selling	3
MRKT 45080	Marketing Management and Planning	3

Elective Requirement ( 9 credit hours):

ASC 36300	Creative Advertising Concepts	3
ASC 42700	Advertising Campaign Management	3
INTL 48010/MRKT 35015	International Marketing	3
MGMT 36042	Principles of Supply Chain Management	3
MRKT 35025	Social Media Marketing	3
MRKT 35030	Pricing Strategy and Negotiations	3
MRKT 35060	Product Management	3
MRKT 39000-39999	Special Topics in Marketing	1-3
MRKT 45060	Marketing Communications	3
MRKT 45070	Consumer Behavior	3
MRKT 45095	Internship	1-9
MRKT 49000-49999	Special Topics in Marketing	1-3
NPA 30000	Fundraising	3
NPA 38300	Marketing for Nonprofit Organizations	3
SPMGT 37040	Sport Marketing and Promotion	3
SPMGT 37050	Event Management	3