Marketing, BA 9-12 Secondary Education Certification

115-116 credit hours

Requirements

Bachelor of Arts in Marketing

General Education Courses for Business

 

ECON 23020Principles of Microeconomics

3

ECON 23030Principles of Macroeconomics

3

MTH 14100Basic Statistics

3

One of the following GE Communication course

COM 10200Public Debate

3

COM 10500Group Dynamics and Effective Speaking

3

COM 11000Fundamentals of Oral Communication

3

SW 20000Intercultural Communication

3

One of the following MTH courses for the Bachelor of Arts:

MTH 14200Quantitative Methods for Business

3

MTH 15100College Algebra

3

MTH 15200Pre-calculus: Elementary Functions

3

MTH 17300Survey of Calculus

4

MTH 17500Business Calculus and Applications

4

MTH 27100Calculus I

5

MTH 27200Calculus II

5

Core Business Courses

36 credit hours

ACCT 21010Principles of Financial Accounting

3

ACCT 21011Principles of Managerial Accounting

3

FIN 32000Principles of Finance

3

INTL 38000Global Business and Society

3

MGMT 24000Introduction to Information Systems

3

MGMT 26032Principles of Management

3

MGMT 26061Business Law I

3

MGMT 36033Business Analytics I

3

MGMT 46082Management Policy

3

MRKT 35010Principles of Marketing

3

One of the following:

MGMT 16022Introduction to Business and Free Enterprise

3

MGMT 16025Business Environment & First Year Seminar

3

Notes: (1) MGMT 16022 or MGMT 16025 is waived if the student has nine or more credit hours in business coursework when entering the program.

(2) MGMT 46082 is the capstone course, which is to be taken during the student’s last semester of the business program.

Plus one of the HRM courses below

HRM 36510Human Resource Management

3

MGMT 36050Organizational Behavior

3

Five required major courses (15 credit hours)

MRKT 35020Marketing Information and Research

3

MRKT 35030Pricing Strategy and Negotiations

3

MRKT 35040Advertising and Promotional Strategy

3

MRKT 35050Selling

3

MRKT 45080Marketing Management and Planning

3

Marketing Elective Major Courses (nine credit hours)

 
ASC 36300Creative Advertising Concepts

3

ASC 42700Advertising Campaign Management

3

INTL 48010International Marketing

3

MGMT 36042Principles of Supply Chain Management

3

MRKT 35025Social Media Marketing

3

MRKT 35030Pricing Strategy and Negotiations

3

MRKT 35060Product Management

3

MRKT 39000-39999Special Topics in Marketing

1-3

MRKT 45060Marketing Communications

3

MRKT 45070Consumer Behavior

3

MRKT 45095Internship

1-9

MRKT 49000-49999Special Topics in Marketing

1-3

NPA 30000Fundraising

3

NPA 38300Marketing for Nonprofit Organizations

3

RTAIL 35530Retail Buying

3

RTAIL 35535Survey of Retail Operations

3

RTAIL 45540Retail Merchandising Control

3

SPMGT 37040Sport Marketing and Promotion

3

SPMGT 37050Event Management

3

Education Requirements

EDU 10000Orientation to Educational Experiences

3

EDU 11100School Observation

1

EDU 20200Psychology of Teaching and Learning

3

EDU 21501Teacher Education Seminar I

1

EDU 30710Content Literacy for Diverse Learners

3

EDU 32100Middle/High School Classroom Teaching and Technology

3

EDU 34100Education of the Exceptional Child

3

EDU 34300Middle/High School Differentiation and Classroom Management

3

EDU 36500Coordination of Cooperative Education

3

EDU 36600Methods of Teaching Marketing

3

EDU 38000Pre-Student Teaching Practicum

1

EDU 38700Reading/Writing across Curriculum

3

EDU 40400Advanced Measurement and Evaluation to Enhance Learning

3

EDU 41000Student Teaching

12

Notes: (1) The total number of credit hours required for secondary education certification is dependent on the student’s major content area, as degree requirements in content areas vary.

(2) Students in secondary education (9-12) and K-12 certification programs must officially declare a minor in either secondary education (9-12) or education (K-12) in order to be recognized for the additional educational coursework completed.

Notes: (1) Introduction to Business and Free Enterprise is waived if the student has nine or more credit hours in business coursework when entering the program.

(2)  MGMT 46082 is the capstone course, which is to be taken during the student’s last semester of the business program.